{"id":323871,"date":"2026-02-20T09:38:15","date_gmt":"2026-02-20T01:38:15","guid":{"rendered":"http:\/\/www.namnewsnetwork.org\/?p=323871"},"modified":"2026-02-20T09:38:15","modified_gmt":"2026-02-20T01:38:15","slug":"project-b-taps-fashion-industry-veteran-william-kim-as-chief-lifestyle-officer","status":"publish","type":"post","link":"http:\/\/namnewsnetwork.org\/?p=323871","title":{"rendered":"Project B Taps Fashion Industry Veteran William Kim as Chief Lifestyle Officer"},"content":{"rendered":"\n<p><strong>SINGAPORE. Feb 20 (Bernama-BUSINESS WIRE) &#8212;&nbsp;<\/strong>Project B, an elite global women\u2019s and men\u2019s basketball grand prix built for a new generation of athletes and fans, today announced the appointment of William Kim as Chief Lifestyle Officer. In this strategic role, Kim will lead Project B\u2019s premium lifestyle business across merchandise, brand collaborations, and cultural partnerships as Project B expands across Europe, Asia, and the Americas to create the most premium cultural platform in global sport.<\/p>\n\n\n\n<p>\u201cWe are building a model designed for 2030 and beyond,\u201d said Kim. \u201cIt starts with creating exceptional products. We\u2019re sourcing the highest quality natural fibers for every moment in an athlete\u2019s day and offering those same collections to the broader fan community. From design to supply chain to final consumer experience, we are operating with the same discipline and control as a luxury house, overseeing product, distribution, and brand experience holistically.\u201d<\/p>\n\n\n\n<p><a href=\"https:\/\/mrem.bernama.com\/viewsm.php?idm=53565\">https:\/\/mrem.bernama.com\/viewsm.php?idm=53565<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>SINGAPORE. Feb 20 (Bernama-BUSINESS WIRE) &#8212;&nbsp;Project B, an elite global women\u2019s and men\u2019s basketball grand prix built for a new generation of athletes and fans, today announced the appointment of William Kim as Chief Lifestyle Officer. In this strategic role, Kim will lead Project B\u2019s premium lifestyle business across merchandise, brand collaborations, and cultural partnerships [&hellip;]<\/p>\n","protected":false},"author":14,"featured_media":0,"comment_status":"closed","ping_status":"","sticky":false,"template":"","format":"standard","meta":[],"categories":[315],"tags":[],"_links":{"self":[{"href":"http:\/\/namnewsnetwork.org\/index.php?rest_route=\/wp\/v2\/posts\/323871"}],"collection":[{"href":"http:\/\/namnewsnetwork.org\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/namnewsnetwork.org\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/namnewsnetwork.org\/index.php?rest_route=\/wp\/v2\/users\/14"}],"replies":[{"embeddable":true,"href":"http:\/\/namnewsnetwork.org\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=323871"}],"version-history":[{"count":1,"href":"http:\/\/namnewsnetwork.org\/index.php?rest_route=\/wp\/v2\/posts\/323871\/revisions"}],"predecessor-version":[{"id":323872,"href":"http:\/\/namnewsnetwork.org\/index.php?rest_route=\/wp\/v2\/posts\/323871\/revisions\/323872"}],"wp:attachment":[{"href":"http:\/\/namnewsnetwork.org\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=323871"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/namnewsnetwork.org\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=323871"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/namnewsnetwork.org\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=323871"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}