LONDON, Oct 27 (Bernama-BUSINESS WIRE) — The Coronavirus pandemic has propelled organisations to redefine what purpose means for their business.
According to global market research company Euromonitor International’s report Rethinking Sustainability: No Purpose, No Gain, one in eight businesses didn’t provide sick paid leave to employees, and just 3.2% offered childcare support to their workforce, amid a global economic recession. This illustrates the need for businesses to move away from a traditional ‘for-profit’ approach by putting people at the heart of their purpose.