HONG KONG, Oct 13 (Bernama-BUSINESS WIRE) — In 2019, millennials and Generation Z accounted for almost 40% of the population in China, an important segment driving the Chinese consumer market, according to global market research company Euromonitor International.
The new report ‘How China’s Urban Millennials and Gen Z Live and Spend’ identified 8 trends profiling Chinese urban millennials and Gen Z: