OSAKA, Japan, Oct 13 (Bernama-BUSINESS WIRE) — Pocky has now been certified by GUINNESS WORLD RECORDS as the world’s best-selling chocolate-coated biscuit brand*.
Loved by countless customers since its launch in 1966, Pocky is one of Ezaki Glico’s (Glico) longest-selling products. Since 2016, Glico has strengthened its brand management efforts of Pocky brand worldwide by implementing marketing tactics based on better consumer understanding within various markets around the world and enhancing the accuracy of its advertisements.
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