Experian’s research shows increase in organisations adapting artificial intelligence and machine learning to deal with economic uncertainties
SINGAPORE, Sept 17 (Bernama-BUSINESS WIRE) — The pandemic has accelerated a digital transformation for many companies, but just over a third (35 per cent) of APAC organisations have made operational adjustments to meet new consumer demands for digital engagement. With more than half of 1,200 consumers surveyed in APAC expecting to increase online spending both in the short-term and within the next 12 months, 43 per cent of consumers have higher expectations of their online experience, according to Experian’s Global Insights Report, one of the first large-scale surveys assessing the impact of COVID-19 on businesses and consumers.