CIMB Boosts Individual And SME Customers’ Experience With Innovative Digital-first Solutions

Introduces two new innovative digital solutions for convenience and seamless banking experience under the new normal circumstances

KUALA LUMPUR, July 15 (Bernama) — CIMB Bank Berhad and CIMB Islamic Bank Berhad (collectively “CIMB” or “the Bank”) have introduced two digital-first solutions for customers, namely the online-to-branch account opening process for individual banking customers and Biz Financing Portal for small and medium enterprises (“SMEs”). These paperless solutions are aimed at making CIMB’s banking offerings more accessible, providing safety and convenience by leveraging digital capabilities to enhance customer experience.

Individual customers are now able to submit their application, to open a current or savings account, online via CIMB’s new online-to-branch account opening process. Customers can pre-fill an account opening e-form on CIMB’s website to initiate the process. Once submitted, customers are able to make use of a dedicated e-account opening priority queue available in all branches for the last step of their application i.e. the Know-Your-Customer (“KYC”) due diligence, to complete the account opening. This solution has been rolled out to all branches nationwide and has since reduced the service time for account opening by more than 50%.

http://mrem.bernama.com/viewsm.php?idm=37739

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