OPPLE Teams Up with 4 Other Home Furnishing Brands to Found Global Alliance of Chinese Top Brands (GACTB), Aiming for Breakthroughs on Overseas Sales Channels

SHANGHAI, June 24 (Bernama-BUSINESS WIRE) — On June 18, 2020, the first-ever Global Alliance of Chinese Top Brands (GACTB) was co-founded by OPPLEDongpeng, Micoe, Robam and Holike. The fiveleading companies in the Home Furnishing Industry signed the cooperation agreement through a cloud signing ceremony due to the Covid-19 pandemic. GACTB is committed to providing global consumers with a one-stop solution for high-quality home furnishing services.

To expand sales channels through branding alliance

When life and work gradually get back to normal as the Covid-19 pandemic is being contained globally, overseas house owners will attach great importance to a healthy living style. In this regard, brand reputation and product quality will be the priority considerations in their decision-making process. GACTB will uphold the values of Branding, Society, Customers and Members, empower overseas sales channels by sharing client resources, and increase collaboration in developing new markets, bidding for projects, optimizing the distribution system and promoting brands on an all-win basis.

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