SALT LAKE CITY, June 4 (Bernama-BUSINESS WIRE) — Protegrity, the data-security solutions provider, today announced a new partnership with Snowflake, the cloud data platform, to enable organizations with high security requirements to employ Protegrity’s data de-identification technology in the Snowflake environment.
If a brand wishes to tap its consumer data to provide superior marketing and customer experiences, Snowflake provides the cloud data platform for accelerating those insights; Protegrity ensures the privacy of the data connected to the consumers.