MUMBAI, Nov 19 (Bernama) — PETRONAS unveiled a three-part webfilm titled Land of Light Bulbs that paid tribute to India’s spirit of ingenuity as part of its long-term branding campaign in the country yesterday.
The webfilm debuted at PETRONAS’ annual reception for partners and customers held here and in New Delhi. It is a collaborative effort directed by India’s Rajesh Mapuskar, well-known as the associate director of the popular Hindi blockbuster 3 Idiots, and Rajay Singh, a renowned advertisement director from Malaysia.