KUALA LUMPUR, June 7 (Bernama) — CIMB Group Holdings Berhad (“CIMB Group” or “the Group”) today kicked off CIMB Rising Start, its inaugural singing competition in Malaysia and calls upon aspiring singers to register for the audition on the CIMB Malaysia Instagramand TikTokaccounts. CIMB Rising Start is open to all Malaysian citizens, aged between 18 and 40 years. The closing date for entries is 30 June 2024.
Toni Darusman, Group Chief Brand & Marketing Officer of CIMB Group said, “We are delighted to launch CIMB Rising Start, our inaugural singing competition with the aim to discover young and aspiring talents in Malaysia and the region. CIMB Rising Start exemplifies our brand promise – Moving Forward with You, which embodies CIMB’s brand values of championing the community as well as inspiring and empowering young talents in making their dreams happen.