FRANKFURT (Germany), Feb 4 (NNN-ANDINA) — Peru drew the interest of investors and companies in Germany during the “Invest in Peru Seminar” held on Jan 29 in the city of Hamburg, where our country introduced itself as an attractive investment destination, presenting its comparative advantages, strengths, and potential in key economic sectors, the Commission for the Promotion of Peru for Export and Tourism (PromPeru) has reported.
This event was organized by PromPeru through its Trade Office in Hamburg and its Directorate for Business Investment Promotion (DI), in alliance with the Business Association for Latin America (LAV) in Germany.
Besides, this activity was carried out as a consecutive promotional action following Peru’s participation in the 74th Latin America Day in Stuttgart in October 2023.
The “Invest in Peru Seminar” was attended by more than 40 participants from the economic sectors of high technology, renewable energies, food industry, port, logistics and investment agencies—all of them interested in the current business and development opportunities offered by our country.
The activity was attended by the Consul General of Peru in Hamburg, Ana Angelica Peña Doig, who opened the event joined by LAV General Director Orlando Baquero.
Likewise, Peruvian Foreign Trade and Tourism Minister Juan Carlos Mathews participated virtually in it. In a video, Peru’s macroeconomic strengths, as well as competitive and comparative advantages that can be used by German businessmen were highlighted.
In turn, PromPeru’s Economic and Commercial Counselor in Hamburg, Gycs Gordon,gave an overview of business opportunities and current developments in Peru.
From the business sector there was a presentation by the Heinz Glas Peru General Director Karla Rosas. She highlighted the energy-related advantages of owning a production plant in Peru. She also announced the company’s upcoming plans, which include the start-up of a second plant in Callao region. Heinz Glas Peru is a German company leader in the manufacture of glass bottles.
According to figures from the Financial Times’ fDi Markets platform, between 2003 and November 2023, Germany invested US$939 million in Peru through 48 projects, making it the third European country with the highest number of investment projects registered in our country. This capital injection comes from 35 German companies and has generated 4,570 direct jobs.
The first country with the largest number of investment projects in Peru is Spain, with 194 projects. Ranked second comes the United Kingdom, with 51. — NNN-ANDINA
