London, Jan 31 (Bernama-GLOBE NEWSWIRE) —January 30, 2024, London, UK –OPEN Health has launched OPEN X Health, a new practice focused on providing data-driven creativity to the pharmaceutical industry.
OPEN X Health (OPEN X) launches after two years of investment and growth in the creative communications offering from OPEN Health. OPEN Health acquired ARK, the award-winning London-based healthcare agency, in 2021, combining it with its own creative division. This united team has grown from strength to strength in terms of talent, awards, and client wins, notably becoming the most awarded agency at the PM Society Digital Awards in 2022 and 2023. “The launch of the new OPEN X practice provides clear definition of OPEN Health’s exceptional creative offering, complementing the broad range of OPEN Health capabilities that unlock possibilities for our clients across the product lifecycle,” said Rob Barker, CEO of OPEN Health.