SAN FRANCISCO, Oct 11 (Bernama-BUSINESS WIRE) — LiveRamp (NYSE: RAMP) today announced new clean room activation and cloud-first identity capabilities that empower clients to more effectively activate and connect their data while unlocking deeper analytics and audience insights. As a result, brands, publishers, and technology platforms can maximize the value of their first-party data, seamlessly unify and activate their data from any environment, and deepen consumer insights through more granular measurement—all within their existing enterprise technology stack or partner ecosystem.
With these platform enhancements, LiveRamp’s 900+ clients now benefit from: