2023 Midautumn Showstopper – Amari Johor Bahru Unveils Mooncake Set That Pays Homage To Ancient Chinese Calligraphers

JOHOR BAHRU, Malaysia, Aug 16 (Bernama-PRNewswire) — Amari Johor Bahru announces its first Mooncake Collection with a packaging design that pays homage to the moon’s poetic significance throughout Chinese history. The central motif is a creative compilation of classic Chinese lunar literature, imprinted on the cover box of the mooncake set, showcasing the original calligraphy of over 30 esteemed poets throughout history. The compilation references the prestigious 二南堂法帖 (èr nán táng fǎ tiè) – a premier edition vector gallery of beautiful Chinese calligraphy characters.

Inside this artful packaging, customers will discover mooncakes with two classic Flavors: Pure Red Bean and Lotus Paste Single Yolk, both complemented by Amari’s signature parasol design from its logo. Speaking about the collection, Ms. Pauline Chua, General Manager of Amari Johor Bahru, shared her thoughts, “This collection signifies more than an offering of mooncakes. It encapsulates the rich tapestry of our shared Chinese cultural heritage. We are optimistic that our patrons will appreciate this blend of art, history, and flavour. As these are halal-certified, they make wonderful gifts for clients, family and friends.”

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