BASINGSTOKE, England, Aug 7 (Bernama-BUSINESS WIRE) — A new study from Juniper Research, the foremost experts in fintech, has found global revenue from BaaP (Banking-as-a-Platform) services will increase to $49 billion globally in 2028, from $4 billion in 2023.
The study argued BaaP can help traditional banks regain their competitive edge against neobanks. Through collaboration with innovative vendors, banks can offer new services from partners, including embedded insurance, lifestyle offers with leading brands, or access to HR services for small businesses.