VIENTIANE, Jun 10 (NNN-KPL) – Lao government officials, businesses and tour operators, are engaged in discussions and preparations, to launch the Visit Laos Year 2024 campaign, to attract more visitors and boost its tourism sector.
A meeting to discuss the Visit Laos Year 2024 was held in the Lao capital Vientiane on Thursday, attended by Lao government officials and other individuals.
During the meeting, participants shared ideas on creating a colourful tourism programme to introduce visitors to Laos’ various attractions.
The main targets of the tourism development vision for 2021-2025, include raising standards among tourism personnel, and improving infrastructure and facilities at tourist sites, Lao National TV on Friday, quoted Phonemaly Inthaphome, the director of the Tourism Development Department under the Lao Ministry of Information, Culture and Tourism, as saying.
Laos is placing its hopes on the China-Laos Railway, as a means of transporting tourists to some of the country’s most popular attractions.
The start of cross-border services on the China-Laos Railway, boosted the number of tourists coming to Laos from China. The railway is a very popular means of travel and passes through the provinces of Vientiane, Luang Prabang and Oudomxay, which have many places of interest to tourists, including adventure activities.
The Lao government organised campaigns to attract tourists, including Visit Laos-China Year and Lao Thiao Lao (Lao Visit Laos programme), attracting many visitors from China.
In the first four months of the year, more than 1.11 million foreign tourists visited Laos, according to the latest figures from the Ministry of Information, Culture and Tourism.
The largest number of visitors came from Thailand, with 430,979, followed by Vietnam at 224,461 and China at 223,350.
This year, the Lao government has made tourism a top priority, in efforts to revitalise the economy and aims to attract at least 1.4 million foreign tourists.– NNN-KPL
