KUALA LUMPUR, Malaysia, Nov 24 (Bernama-PRNewswire) — With sustainability deeply rooted at their core, IPC Shopping Centre is stepping up their green approach through its twice-recycling concept to their Christmas decorations. Through new creative and innovative efforts and ongoing commitment to minimize landfill wastes, the festive decorations and structures are made of sustainable materials such as recycled paper and compressed wood boards through the narrative of “Ӓndra’s Enchanting Garden” which will seamlessly transform from winter to spring. The focus of these sustainable decorations is to reuse and recycle, while at the same time inspiring shoppers that festive celebrations can be sustainable and fun, without compromise.
Ms Karyn Lim, General Manager of IPC Shopping Centre, said, “This year IPC has championed and celebrated many sustainable milestones and we are looking to continue this momentum for the long-term. We also pushed our boundaries and creativity to ensure that we came up with new and innovative ways to ensure our festive celebration was not only fun, but sustainable at the same time. We call this concept twice-recycling where we want to minimize wastage while celebrating the festivities with our shoppers. We hope to set a benchmark in the local retail industry to encourage others in embracing an environmental conscious mindset as sustainability is our shared responsibility.”