BASINGSTOKE, England, Sept 13 (Bernama-BUSINESS WIRE) — A new study from Juniper Research has found that the global digital ticketing transaction value will reach $1.4 trillion in 2027; up from $768 billion in 2022. This growth of 78% over the next 5 years represents a strong recovery from the heavy impact of the COVID-19 pandemic; driven by the ongoing success of contactless payments. However, the research identified current market fragmentation, where users cannot use the same payment method across different transit and events areas, as a factor limiting growth and user experience quality.
Digital ticketing enables users to access transit or an event via a ticket on a mobile device, PC or a wearable; allowing streamlined access and purchase journeys.