New York, NY, April 20 (Bernama-GLOBE NEWSWIRE) — [INVNT GROUP] THE GLOBAL BRANDSTORY PROJECT™, is expanding its global presence and capabilities, launching a Web3-focused digital innovation division, INVNT.ATOM to support brands and organizations navigate, activate and create new storytelling opportunities at the digital frontier. The Singapore-based team of strategists, creators, and community-builders specialize in digital-first campaigns, emergent technologies, and engaging brand experiences calibrated for the new era of Web3.
“Our commitment to brand storytelling and innovation is boundless. Strategy, design and technology continues to drive our Global BrandStory Project. We established INVNT.ATOM to support our clients as they explore and leverage the exciting digital revolution of Web3; ensuring they remain relevant and engage with their most important audiences as new storytelling opportunities emerge. We’re thrilled to welcome Elvin Tan, who joins our team to continue the group’s expansion into APAC, reporting to Laura Roberts, Managing Director of [INVNT GROUP] APAC,” said Scott Cullather, President and CEO, [INVNT GROUP].