Arthur D. Little Launches New Brand Identity on Its 135th Anniversary

PARIS, Dec 21 (Bernama-BUSINESS WIRE) — On the 135th anniversary of Arthur D. Little (ADL)’s foundation, and the 10th anniversary of the company becoming a private partnership again, ADL has launched a new brand identity.

ADL’s new branding emphasizes ‘The Difference’ in how the company works with its clients and how it uniquely stands out in the consulting industry. The elevated ‘D’ in its new logo puts The Difference at the heart of its brand, symbolizing an open window towards the future.

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