ROTTERDAM, June 3 (Bernama-GLOBE NEWSWIRE) — The challenging year 2020 saw the blossoming of plant-based ingredient manufacturer Fooditive BV, a Dutch company set on revolutionising healthy eating. Through upcycling third – grade and side-streams of fruit and vegetables into 100% natural products, it has created one of the keys to a more sustainable future. It all started with a Jordanian man and his hate for waste and want for change.
Having experienced scarce availability of food during his childhood in Jordan, founder and food scientist Moayad Abushokhedim vowed to create healthy and affordable food for all.
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