IPC Shopping Centre Ushers the Lunar New Year with an “Ox-mented” Reality Twist

KUALA LUMPUR, Malaysia, Feb 2 (Bernama-PRNewswire) — IPC Shopping Centre is pleased to kick-off the Niu Niu New Year’ celebration by serving the community in the ‘phygital’ space once more. From now until 21st February 2021, shoppers can browse through exclusive deals on IPC’s Instagram and Facebook page and enjoy exclusive discounts as they make their purchases through delivery partners such as GoGet and Beep.

This Lunar New Year, shoppers will also be rewarded with a free RM10 ‘Niu Niu CNY’ e-voucher as they embark on a journey to a healthier self with the augmented reality filters on IPC’s social media pages. To participate, shoppers will need to share a video of themselves imitating the movement of the ox in filters on their personal Facebook or Instagram page with the hashtag #NiuYearNewMe.

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