LONDON and NEW YORK, Jan 8 (Bernama-GLOBE NEWSWIRE) — Smart CommunicationsTM, the only provider of a customer conversations management platform, today announced it has entered into a binding agreement to acquire Assentis, a leading European software solutions provider specializing in customer communications management (CCM) with a focus on the financial services industry. Through this proposed acquisition, Smart Communications can more effectively serve enterprises in the financial services industry and throughout Continental Europe. It will also enable current Assentis customers to quickly take advantage of Smart Communications’ proven expertise in multi-tenant SaaS.
“We are poised to incorporate Assentis’ wealth of knowledge and capabilities in financial services into Smart Communications,” said James Brown, CEO of Smart Communications. “Already among the key industries we support, we recognized an opportunity to strengthen our commitment to help these firms cater to an increasingly digital-focused customer base. Through this acquisition we will be better equipped to support our growing financial services customer base around the world.”