KUALA LUMPUR, Dec 14 (Bernama) — CIMB Bank Berhad and CIMB Islamic Bank Berhad (collectively “CIMB” or “the Bank”) recently introduced MicroBizReady, a programme offering mentoring and education support to micro-SMEs with tools that will help them thrive, not only in the current challenging COVID-19 environment but also in the longer term. Co-hosted by Taylor’s Education Group (“Taylor’s”), one of Malaysia’s oldest, most successful and reputable private education institutions and founder of the Taylor’s Entrepreneurship Programme specifically curated to empower the B40 entrepreneurs.
A three day workshop, MicroBizReady benefitted 30 micro-SMEs from the food and beverage, catering, retail and service industries. Areas covered included Financing 101, on how SMEs can improve their credit, as well as digitalisation, to help them set up an e-commerce site, be on top of a search engine results, optimise e-Commerce logistics, HR tools online and cloud-based POS. To ensure a competitive edge, they were also given training on brand strategy, business strategy, exploring new business models to improve cash flow as well as crisis management. Over the programme, participants were also given insights on the potential of Malaysia’s halal business sector.
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