Xiaomi Tops As India Smartphone Market Sees Growth In July-Sept

Xiaomi Tops As India Smartphone Market Sees Growth In July-Sept

NEW DELHI, Nov 7 (NNN-UNI) – India’s smartphone market witnessed growth during the July-Sept quarter, as it saw nearly 54.3 million shipments during this period, showed data, released by the International Data Corporation (IDC).

India’s smartphone market saw a 17 percent growth, compared to the same period in 2019, after the country reopened after a 68-day lockdown beginning on Mar 25.

China’s smartphone brand Xiaomi was the top vendor in the Indian smartphone market. It had a more modest growth of seven percent year-on-year.

Xiaomi’s models Redmi 8A Dual, Redmi 8, and Redmi Note 9 were the top three models nationally. The company had a 35 percent share in online channel.

The online channel share reached an all-time high of 48 percent, as more cautious consumers preferred online purchases.

According to the IDC data, nearly one million units of 5G phones were shipped during the period of July-Sept, despite 5G being a long way from officially rolling out in the market.

The data further stated that, the IDC expects a gradual uptake of 5G devices by 2021 in India, and an expansion into the mid-range segment.– NNN-UNI

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